< Make it last

Make it last is a creative studio specializing in style and sustainability. With brand consultancy and content production at its core since 2014, Make it last is set to launch its first product in 2020.


Make it last is a creative studio specializing in style and sustainability. With brand consultancy, creative direction and content production at its core, Make it last offers customized solutions for clients aiming to reach contemporary audiences.
Make it last also runs an editorial platform that serves as a hub for disruptive ideas in the areas of sustainable fashion and lifestyle.

Make it last sheds light on sustainability initiatives and inspires smart, conscious audiences to make greener, longer lasting choices – and to redefine what the luxury of fashion is. We believe sustainability is the guide to growth, both in regards to personal style and to do great business.

We approach every project differently and work in small scale to produce authentic content.
We strengthen a global sisterhood by highlighting female talent.
We strive for progression and embrace change – with core values of sustainability, diversity and equality ever-present.
We cater to audiences who value curated content and whose interests transcend the traditional fashion system.


Emma Elwin is a stylist who spent four years working as a fashion editor at ELLE and as a freelance consultant. Her blog is one of Sweden’s most popular fashion blogs – read by knowledgeable working women – and during the past few years Emma has increasingly put an emphasis on issues surrounding environmental and social sustainability.

Lisa Corneliusson is a journalist who spent six years as editor-in-chief of Rodeo. Before that, she worked for daily newspaper Dagens Nyheter and public service broadcaster SVT. Longing for a new sense of purpose to reawaken her interests in fashion, she now works with Make it last and inspiration platform Space Matters.

Our extended network is full of creatives – stylists, photographers, models, casting directors, art directors, writers, editors, agents – who we happily engage in our different projects.

General Inquiries

Lisa Corneliusson
+46 (0)736 52 77 87

Emma Elwin
+46 (0) 739 57 22 33

Al-Wadood Suberu
New Business


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