Even though we have a tendency to favor female designers and entrepreneurs at Make it last, we’re happy to make an exception for Borås-based jeweler Jimmy Loutfi. With one foot still in the Mechanical Engineer business, Loutfi ventured into the world of jewelry by launching his own label, Louis Abel, in the early fall of 2017. One year in – and still on his old day job – the brand’s fan base has grown to include not only our own Emma Elwin, but Hollywood celebs like actresses Margot Robbie.
Now, the Swede’s approach to designing is of course very technical – given his background in engineering – and does include 3D-printing, but inspirations go way beyond the industrial. The brand’s latest collection is called ‘Mother Earth’, and references five natural wonders from around the world. The Abluvio Earring (a clear favorite) takes its inspiration from the organic shapes of Antelope Canyon in North Arizona (both seen above), and other pieces are based on a Japanese maple tree, the Cork coastline, cumulus clouds, and the Arenal Mountain.
The base line of Louis Abel, however, is a range of unisex pieces – rings and bangles – which are more simple and straightforward than the newer designs, and does somewhat resemble the early works of All Blues. The entire collection is made by hand in Stockholm, Sweden, from 18k gold and recycled 925 sterling silver with the occasional gold plating. Care instructions come with every individual piece; the intention being to give them the longest life possible, which is something we truly wish for the brand itself as well.
Make it last x Circulose Jacket
With deadstock Circulose® fabric and local production by Fugeetex, Make it last launches its first product– a timeless jacket reminding of the real luxury of fashion.
The 3 Hottest Brands at Copenhagen Fashion Week
These three brands are shortlisted for the Zalando Sustainability Award.
Amason: ”We send files, emails and animals”
With the release of the first single from their upcoming album (and a virtual release party tonight), Swedish band Amason teams up with adidas and the new, more sustainable Stan Smith. The space of which the iconic shoe enters is one where the love of nature takes center stage. Make it last talks to the band about why they always end up with the animals.
Stan Smith, Forever
Always iconic. Now more sustainable. We’re proudly partnering up with adidas to show you the next generation of sustainable takes on the storied Stan Smith silhouette.