Dilys Williams: “A new fashion system is emerging”
Since a large part of the fashion industry is still caught in a non-circular way of doing things—why not put our faith in the new generation of designers?
Dilys Williams, Professor of Fashion Design for Sustainability at London College of Fashion, sees a new fashion system on the rise.
“Designers are developing new kinds of skills and knowledge. Take Kering’s Environmental Proﬁt & Loss account (EP&L) for example—an incredible tool that our students use to measure the costs and benefits of decisions to the environment. The mindset of a whole new generation of designers, and some leading companies, is to stand up and speak out. They are stepping up in ways that others are not, they are tuning inwards when everything around them is noise and pollution and what gives them focus is a re-evaluating identity and the meaning of creating fashion outside of a system which is broken.
Whilst digital technology allows us to make more and more connections, it can also lessen our ability to truly connect—to have a sense of kinship. Contact is not the same thing as intimacy, and as humans, we need a sense of shared as well as individual identity. Technology may have given us the ability to track the individual algorithms, which anticipate what we might need and want, but can disconnect us from contact and real engagement—and so the gulf between thought and action is widening. What makes me hopeful is that the University can offer students the space to consider, to look at things from different angles and to engage in critical enquiry.”
Read the full Letter here!
Make it last x Circulose Jacket
With deadstock Circulose® fabric and local production by Fugeetex, Make it last launches its first product– a timeless jacket reminding of the real luxury of fashion.
The 3 Hottest Brands at Copenhagen Fashion Week
These three brands are shortlisted for the Zalando Sustainability Award.
Amason: ”We send files, emails and animals”
With the release of the first single from their upcoming album (and a virtual release party tonight), Swedish band Amason teams up with adidas and the new, more sustainable Stan Smith. The space of which the iconic shoe enters is one where the love of nature takes center stage. Make it last talks to the band about why they always end up with the animals.
Stan Smith, Forever
Always iconic. Now more sustainable. We’re proudly partnering up with adidas to show you the next generation of sustainable takes on the storied Stan Smith silhouette.