Get to know: Riyka

Posted in Style
by Micaela Sundberg on 19 July, 2016

This week we introduce a vibrant, high quality brand with an impressive sustainable offer.

Riyka was found by couple Rebecca and Vedran in 2011. The company reflects what the two believe in; quality, sustainability and timelessness. Riyka’s collections are colorful, vibrant and playful.

Riyka uses different high quality materials, either British-made, recycled or organic where possible, and design them into simple shapes. And the best thing is they base each collection on fabrics that are ethically sourced or continuous from previous seasons, so that nothing goes to waste. We had a chat with Rebecca Johnson, co-founder of Riyka.

Please tell us about how the journey of Riyka started.
– We moved to London from Tel Aviv in 2009, after I graduated with a BA in fashion and Vedran with an MA in business in Melbourne. For a while I did internships for other brands, and then started to look for work, which seemed to be impossible after the financial crisis. Vedran always motivated me to do something on my own, and really supported the idea that we should have our own creative outlet, so I just went for it, but he guided me the whole way. It took a while until we felt ready to see an actual product, but now we stand behind what we do 100%.

Where does your inspiration come from?
– Music first of all! Our studio is based in east London’s Dalston, and its a ‘melting pot’ for different cultures. This is the biggest inspiration for me – the contrast of different cultures living together, working together and producing beautiful music, food and dance.

Your sustainability offer is impressive, do you think it could develop even more?
– We hope so. We are constantly learning and growing that side of the business, I am always looking for new ways for us to be sustainable, its a true challenge, but I love it. As a small brand its much more difficult to source sustainable/ethical fabrics but I hope that as we grow this will become easier, plus it is much easier then 5 years ago…so with time and patience this will change.

Which garment is your personal favorite from SS16 and why?
– The Crystal dress. Because it is such a fun piece, and it is very me, whenever I wear this dress I feel happy, and that is the most important thing behind RIYKA – making happy clothes!

portrait 400X400 pxl









Photo, lookbook image: Matt Lain and Toni CarolinePhoto, portrait Rebecca and Vedran: Anya Holdstock 


No Comments

Related reading

Style — 30 September, 2021

Make it last x Circulose Jacket

With deadstock Circulose® fabric and local production by Fugeetex, Make it last launches its first product– a timeless jacket reminding of the real luxury of fashion.

Style — 11 August, 2021

The 3 Hottest Brands at Copenhagen Fashion Week

These three brands are shortlisted for the Zalando Sustainability Award.

Style — 16 April, 2021

Amason: ”We send files, emails and animals”

With the release of the first single from their upcoming album (and a virtual release party tonight), Swedish band Amason teams up with adidas and the new, more sustainable Stan Smith. The space of which the iconic shoe enters is one where the love of nature takes center stage. Make it last talks to the band about why they always end up with the animals.

Style — 26 March, 2021

Stan Smith, Forever

Always iconic. Now more sustainable. We’re proudly partnering up with adidas to show you the next generation of sustainable takes on the storied Stan Smith silhouette.