Here's Giorgio Armani’s second capsule collection made up of classic wardrobe staples.
On our minds is “The New Normal”, Giorgio Armani’s second capsule collection made up of classic wardrobe staples. Part of the namesake main line, the Italian cult designer means that the range is inspired by and designed for women who are not dictated by trends but by an attitude. To visualise this sentiment, the collection was captured in a shoot by Peter Lindbergh with barely-retouched mature classic beauties (including Eva Herzigova and Stella Tennant). The timing of the presentation (during the midst of the couture shows) and the fact that the collection was available to purchase in store on the same day as the ad campaign was unveiled suggests that the season-fatigue might be spreading also amongst the most established players. Read more here.
Make it last x Circulose Jacket
With deadstock Circulose® fabric and local production by Fugeetex, Make it last launches its first product– a timeless jacket reminding of the real luxury of fashion.
The 3 Hottest Brands at Copenhagen Fashion Week
These three brands are shortlisted for the Zalando Sustainability Award.
Amason: ”We send files, emails and animals”
With the release of the first single from their upcoming album (and a virtual release party tonight), Swedish band Amason teams up with adidas and the new, more sustainable Stan Smith. The space of which the iconic shoe enters is one where the love of nature takes center stage. Make it last talks to the band about why they always end up with the animals.
Stan Smith, Forever
Always iconic. Now more sustainable. We’re proudly partnering up with adidas to show you the next generation of sustainable takes on the storied Stan Smith silhouette.