On our minds: Louis Vuitton makes a promise
Posted in Style
by adakallgren on 16 January, 2016
Louis Vuitton teams up with UNICEF to support children exposed to conflict and natural disasters.
On our minds is Louis Vuitton’s recent team-up with UNICEF to support children exposed to conflict and natural disasters. The charity collab sees the French heritage brand reinvent their signature tumbler lock (introduced by George Vuitton in 1890 to protect his customers’ bags) in a multifunctional pendant/bracelet. As a “symbol of protection”, the brand means that the Silver Lockit seals one’s promise to help children in urgent need, and parts of the profit made from the piece will go straight to UNICEF. Follow the digital campaign through #MAKEAPROMISE.
Related reading
Make it last x Circulose Jacket
With deadstock Circulose® fabric and local production by Fugeetex, Make it last launches its first product– a timeless jacket reminding of the real luxury of fashion.
The 3 Hottest Brands at Copenhagen Fashion Week
These three brands are shortlisted for the Zalando Sustainability Award.
Amason: ”We send files, emails and animals”
With the release of the first single from their upcoming album (and a virtual release party tonight), Swedish band Amason teams up with adidas and the new, more sustainable Stan Smith. The space of which the iconic shoe enters is one where the love of nature takes center stage. Make it last talks to the band about why they always end up with the animals.
Stan Smith, Forever
Always iconic. Now more sustainable. We’re proudly partnering up with adidas to show you the next generation of sustainable takes on the storied Stan Smith silhouette.
No Comments