The duo wanted to create Barbies that challenge the perception of “perfect” femininity.
On our minds is Barbie’s new unisex wardrobe fix brought forward by multi-creative practitioners Ava Nirui and Alex Lee. Remembering the mixed feelings they had towards their childhood dolls, the duo started to envision Barbies influenced by modern day de-gendered fashion norms, erasing the conventionally sexualised Barbie look. And what better way to do so than to dress them in miniature recreations of Hood by Air, Eckhaus Latta and VETEMENTS? Much like the progressive and open-minded aesthetic of these brands (chosen for their positions at the forefront of modern gender-neutral fashion) Nirui and Lee wanted to create “Realistic Barbies” that challenge the perception of “perfect” femininity. Read more here.
Make it last x Circulose Jacket
Seven years into making Make it last, we’ve decided to launch our first product. This jacket is handmade in Laxå with fabric made with Circulose®.
The 3 Hottest Brands at Copenhagen Fashion Week
These three brands are shortlisted for the Zalando Sustainability Award.
Amason: ”We send files, emails and animals”
With the release of the first single from their upcoming album (and a virtual release party tonight), Swedish band Amason teams up with adidas and the new, more sustainable Stan Smith. The space of which the iconic shoe enters is one where the love of nature takes center stage. Make it last talks to the band about why they always end up with the animals.
Stan Smith, Forever
Always iconic. Now more sustainable. We’re proudly partnering up with adidas to show you the next generation of sustainable takes on the storied Stan Smith silhouette.