Lifelong guarantee: four brands

Posted in Style
by Make it last on 21 September, 2015

Make it last lists four brands that offers a lifetime-long guarantee.

Accessories from J.W. Hulme Co, perfect basics from Lands’ End and a pair of For Life Dr Martens.

In a world that is heavily characterized by fast consumption, a few brands distinguish themselves through offering a lifelong guarantee. Here are four of them.


The American brand Lands’ end is not only known for its timeless design but also for its return policy. Stating ”Guaranteed. Period.”, the label promises that unless the customer is satisfied with a product, he or she can return it – whenever, whatever, always.


J.W. Hulme Co. is an all-American brand devoted to leather bags and accessories, favouring quality and durability. As the goods are created with high-qualitative materials and precise hand craftsmanship, the brand also has the confidence to offer a lifetime guarantee.


Dr. Martens offers a smaller edition of ”For life”-boots which are similar to the original, characteristic boots that are significant for Dr. Martens. The difference of this edition is the lifetime-long guarantee, which covers any flaws if the products have not been ”unreasonable abused”.

Environmental responsibility is a thoroughgoing theme in Patagonia’s sportswear. Through their Worn Wear-programme, the company promises to fix your garments once they get a defect. Patagonia states that their high-qualitative garments will last for a long time; but once they’re finally worn-out they can be returned to Patagonia where they recycle the materials.

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