DARE is the fashion project that enables consumers to change the style of their garments when they urge for something new.
DARE is one of brilliant designer Julie Helles Eriksen’s several projects. It enables an extended lifetime of specific garments, as they are changeable when the user has the urge for something new. In this way, one garment is given multiple lives, which hopefully extends the usage of it. Julie and her companions behind the project hope that this can lessen the consumption; that instead of buying a new garment, the consumer can give her existing clothes a new style. The clothes are equipped with instructions on how the user can change the style of the garment, but there is also a warning that once the style has been changed, it cannot be changed back. Finally, once the garment has been totally worn out, it can be biodegraded.
Make it last x Circulose Jacket
With deadstock Circulose® fabric and local production by Fugeetex, Make it last launches its first product– a timeless jacket reminding of the real luxury of fashion.
The 3 Hottest Brands at Copenhagen Fashion Week
These three brands are shortlisted for the Zalando Sustainability Award.
Amason: ”We send files, emails and animals”
With the release of the first single from their upcoming album (and a virtual release party tonight), Swedish band Amason teams up with adidas and the new, more sustainable Stan Smith. The space of which the iconic shoe enters is one where the love of nature takes center stage. Make it last talks to the band about why they always end up with the animals.
Stan Smith, Forever
Always iconic. Now more sustainable. We’re proudly partnering up with adidas to show you the next generation of sustainable takes on the storied Stan Smith silhouette.