On our minds: fast food fashion

Posted in Style
by adakallgren on 9 January, 2015

Jeremy Scott's Moschino debut collection was not very wearable and rather fad-ish.

One of 2014’s fashion lowlights was Jeremy Scott’s debut for Moschino. The collection, which featured direct references to popular American consumer brands, did not only bring fast food but fast fashion to the runway by making all pieces from the collection instantly available to buy after the show. Even though we do appreciate Scott’s limitless creativity and play on popular culture, we felt the collection was not very wearable and rather fad-ish, symbolizing what we would like to see a move away from. More here and here. /Ada Källgren


No Comments

Related reading

Style — 30 September, 2021

Make it last x Circulose Jacket

With deadstock Circulose® fabric and local production by Fugeetex, Make it last launches its first product– a timeless jacket reminding of the real luxury of fashion.

Style — 11 August, 2021

The 3 Hottest Brands at Copenhagen Fashion Week

These three brands are shortlisted for the Zalando Sustainability Award.

Style — 16 April, 2021

Amason: ”We send files, emails and animals”

With the release of the first single from their upcoming album (and a virtual release party tonight), Swedish band Amason teams up with adidas and the new, more sustainable Stan Smith. The space of which the iconic shoe enters is one where the love of nature takes center stage. Make it last talks to the band about why they always end up with the animals.

Style — 26 March, 2021

Stan Smith, Forever

Always iconic. Now more sustainable. We’re proudly partnering up with adidas to show you the next generation of sustainable takes on the storied Stan Smith silhouette.