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Style — 12 December, 2017

Stacey Cotter Manière: “The more we collaborate and share the more impact we can create.”

We pick the brain of Stacey Cotter Manière, co-founder of sustainable design…

Life — 28 November, 2017

Kovac Family Is Illuminating the World With Sustainable Innovation

We talk to Camilla Kovac of the Kovac Family about the sustainable/creative…

Style — 25 November, 2017

Meet Eleni Asmelash Who Models in Our Latest Edit

Curious to know the woman behind the beautiful face in our latest…

Style — 21 November, 2017

Babba Canales: “We as consumers have an active choice in what we support”

We talk style and sustainability with brand marketing professional Babba Canales.

Life — 14 November, 2017

Elenore Bendel Zahn: “Never let food choices identify who you are”

We've asked some of our favorite foodies to answer 10 questions about…

Life — 6 November, 2017

Talking Sustainable Lifestyle

Last spring, Emma was interviewed for Sunt Boende. Read the full conversation…

Style — 31 October, 2017

Irina Lakicevic: “You don’t have to give up luxury or quality for the sake of sustainability”

We ask some of our favorite people to answer 10 questions on…

Life — 10 October, 2017

Mia Clase and Lina Nertby Aurell: “Focus on what to eat, rather than what to exclude”

We’ve asked some of our favorite foodies to answer 10 questions about…

Style — 3 October, 2017

Sara Donaldson: “Don’t let emotions take over—shop consciously and with purpose”

We’ve asked some of our favorite people to answer 10 questions on…

Life — 27 September, 2017


Theresa Traore Dahlberg Is the Documentary Maker, Artist and Woman to Watch

We've portrayed her for Make it last together with photographer Patricia Reyes.

Style — 26 September, 2017

“Sisterhood is knowing that your best friend is never more than a phone call away”

We asked our “Sunday Sisters” Malin and Johanna to share their thoughts…

Life — 20 September, 2017

Nina Olsson: “Not eating meat is one thing I know will lessen the impact on the environment”

We’ve asked some of our favorite foodies to answer 10 questions about…

Style — 13 September, 2017

María Bernad: “Vintage is the most sustainable form of fashion”

We’ve asked some of our favorite people to answer 10 questions on…

Style — 5 September, 2017

Elora Joshi: “I wear variations of the same outfit every day”

We’ve asked some of our favorite people to answer 10 questions on…

Style — 24 August, 2017

Anne Therese Bengtsson: “I believe that every person has the power to make a difference”

We’ve asked some of our favorite people to answer 10 questions on…

Life — 17 August, 2017

Pixie Turner: “I think food should make you happy as well as healthy”

We’ve asked some of our favorite foodies to answer 10 questions about…

Style — 28 July, 2017

Sofia Hultquist: “It’s been easier to become ‘greener’ as I live in California”

We’ve asked some of our favorite people to answer 10 questions on…

Style — 21 July, 2017

Sara Robertsson: “What takes longer to create, often lasts longer too”

We’ve asked some of our favorite people to answer 10 questions on…

Style — 11 July, 2017

Paulina Liffner von Sydow: “I try to buy fewer things that I’ll want to wear for a longer period of time”

We’ve asked some of our favorite people to answer 10 questions on…

Beauty — 9 May, 2017

The Best Thing I’ve Done for My Hair: Nhu Duong

Can you guess the designer's beauty essential?

Beauty — 5 May, 2017

Michaela Forni Broke Out of a Bad Hair-Washing Behavior

Here’s how lifestyle blogger and writer Michaela Forni got her beautiful hair…

Beauty — 3 May, 2017

Tuva Stener Is in Constant War With Her Frizzy Hair

Are you trying to fight a constant frizz the same as blogger…

Beauty — 20 April, 2017

Elin Skoglund’s New Year’s Resolution Saved Her Hair!

Lifestyle blogger Elin Skoglund decided to take better care of her hair,…

Beauty — 18 April, 2017

Stress Made Ellinor Löfgren’s Hair Fall Off

Lifestyle blogger Ellinor Löfgren realized she had to change when her hair…

Beauty — 10 April, 2017

Kakan Hermansson: “I hope my hair forgives me for everything I’ve done”

Our favorite beauty blogger and podcaster shares her new, natural beauty routine.…

Beauty — 7 April, 2017

Dreaming of Beach Waves With Aziza Azim

Fashion consultant Aziza Azim's best beauty hack involves beer. In your hair.…

Beauty — 7 April, 2017

The Best Thing I’ve Done for My Hair: Sara Che

Blogger and style influencer Sara Che made a hair decision that totally…

Beauty — 6 April, 2017

The Best Thing I’ve Done for My Hair: Joanna Fingal

Looking for that perfect Scandi-bonde nuance? Blogger and editor in chief Joanna…

Beauty — 5 April, 2017

The Best Thing I’ve Done for My Hair: Frida Fahrman

Did you ever wonder what Frida Fahrman does to keep her fair…

Beauty — 3 April, 2017

The Best Thing I’ve Done for My Hair: Hanna Stefansson

Envy blogger and fashion consultant Hanna Stefansson's bob? Here's how she manages…

Style — 11 March, 2017

Abandoning the American Dream for Artisan Craft

Anaak founder Marissa Maximo left her well-paid career to share knowledge with…

Style — 23 February, 2017

Alexa Stark’s Conscious Commentary of the Times

Sometimes my process is asking myself - why am I doing this?

Style — 19 January, 2017

A moment with Maggie Davis

Londoner, editor and mother, Maggie Davis tells us how she stays sustainable…

Style — 19 December, 2016

Transparency is Study NY’s new catch phrase

The Brooklyn label talks about working sustainably and taking transparency to a…

Style — 9 December, 2016

A moment with Alyson Walsh

Make it last talks to Alyson Walsh about women who refuse to…

Style — 3 November, 2016

A moment with Lucianne Tonti

We speak to writer Lucianne Tonti about style and sustainability in Paris

Style — 20 September, 2016

Five Questions with Birdsong’s Sophie Slater

From refugee seamstresses to octogenerian knitters, Birdsong is the ethical fashion label…

Style — 10 August, 2016

Get to know: Swedish Stockings

This week we talked to Swedish Stockings - a brand who makes…

Style — 3 August, 2016

Meet Maiken Winther

"We need more transparency to make it easier for people to make…

Style — 19 July, 2016

Get to know: Riyka

This week we introduce a vibrant, high quality brand with an impressive…

Style — 15 July, 2016

Meet Maria Van Nguyen

"I want people to be satisfied with what they have." Make it…

Style — 27 May, 2016

RentATrend: “Who doesn’t want a Chanel for 30 Euro?”

Make it last talks with the founders of RentAtrend, a Swedish startup…

Style — 24 April, 2016

Blake Mycoskie: “We see ourselves as a movement”

Make it last chats to TOMS founder Blake Mycoskie about the debated…

Life — 15 April, 2016

Emma Elwin, 7 months pregnant: “It is such a surreal feeling”

We asked our co-founder Emma about feelings some two or so months…

Style — 21 February, 2016

Minna Palmqvist: “The new force is unstoppable”

Make it last talks to Minna Palmqvist about changing our perceptions of…

Style — 22 October, 2015

How creativity can revolutionize the fashion industry

Utopian Bodies: How technology and human creativity can revolutionize fashion

Style — 20 October, 2015

Julie Helles Eriksen: Changing fashion through technology

Changing fashion through technology.

Style — 8 October, 2015

How they make it last: Haya Maraka

Haya Maraka about her views on sustainability and what role fashion plays…

Style — 2 September, 2015

Diana Orving: “I think this is my best collection so far!”

The trend is to reinvent and recycle

Style — 1 September, 2015

Cheap Monday: “A nuclear hippie explosion”

Sustainability within fashion will be a given and a must

Style — 28 August, 2015

Ida Klamborn: “Never promised you a rose garden”

Ida Klamborn believes in more sustainable, selective shopping

Style — 27 August, 2015

Progressive girls of the 90’s inspires Giorgi Rostiashvili

Giorgi Rostiashvili on inspirations and sustainability

Style — 26 August, 2015

Carin Wester: “I will still use them in 10 years”

Inspiration and fashion predictions with Carin Wester

Style — 25 August, 2015

Minimarket: “We have several toxic free qualities”

Swenglish references at Minimarket S/S 2016 show

Style — 24 August, 2015

Elin Alemdar: “Stylein Classics is growing each season”

Inspirations and fashion predictions with Elin Almedar

Style — 23 August, 2015

How they make it last: Emma Oak

Use as little products as possible and do some skinny dipping in…

Style — 6 August, 2015

How they make it last: Dana Roski

The stylist shares her best sustainable products.

Style — 9 July, 2015

Anine Bing: “I keep my wardrobe tight”

From Los Angeles to Antwerp.

Style — 13 May, 2015

How they make it last: Daria Shapovalova

The creative mentor of fashion in Ukraine cannot see herself in any…

Style — 12 May, 2015

Eternal Flame: Emily Oberg

Editor, DJ and model Emily Oberg tells Make it last about the…

Style — 5 May, 2015

Helena Fredriksson: I’ve worked with sustainable fabrics without naming it as such

It’s who I am and what I believe is the way to…

Style — 30 April, 2015

How they make it last: Andi Potamkin

Boutique-meets-gallery owner Andi Potamkin reveals her most revolutionary fashion memory.

Style — 23 April, 2015

How they make it last: Taylor Lashae

Do what you have to do and have fun in between!

Style — 20 April, 2015

How they make it last: Camilla Engström

Artist Camilla Engström usees coconut oil for everything.

Beauty — 8 April, 2015

How they make it last: Linda Rodin

Don’t accept every plastic bag at every stop, says Linda Rodin about…

Style — 1 April, 2015

Eternal Flame: Stephanie Gundelach

"Every time I look at this jacket it brings back memories of…

Style — 29 March, 2015

Interview with artist and designer Skyler Brickley

Make it last writer Camilla Engström visits Skyler Brickley in his studio…

Style — 27 March, 2015

The innovators: Séfr Séfr

Discover a hidden gem for designer vintage.

Style — 22 March, 2015

How they make it last: Donya-Patrice Campbell

The stylist has a habit of customizing vintage finds – and always finish…

Life — 6 March, 2015

How they make it last: Mary Helen Bowers

Do something nice for your body every day, says Ballet Beautiful founder…

Style — 5 March, 2015

Eternal Flame: Paulina Liffner von Sydow

"You need to find your own funky boots, whatever funky means to…

Style — 5 March, 2015

Celia Pym gives you: the world’s best mending tips

While invisible mending is keeping tailors and seamstresses busy around the world,…

Style — 17 February, 2015

Eternal Flame: Veneda Budny

"It's been seven years and I don't go anywhere without it."

Style — 16 February, 2015

How they make it last: Cora Hilts & Natasha Tucker

Founders of sustainable style online store rêve en vert reveals their inspirations.

Style — 10 February, 2015

Eternal Flame: Mona Johannesson

"It's 10 years old now, and I still use it."

Style — 9 February, 2015

The innovators: Aveda

Aveda is an environmentally-conscious beauty brand with an aspiration to always be kind…

Style — 29 January, 2015

How they make it last: Rose-Marie Swift

She always called me 'the elegant one' and that she must have…

Style — 28 January, 2015

Diana Orving: “Once I started creating I was like this self-playing piano”

In an intimate interview, Diana Orving talks to Make it last about…

Style — 26 January, 2015

Ida Sjöstedt “Pretty babies growing up to be iron ladies”

I have a love/hate relationship to fashion week

Style — 24 January, 2015

How they make it last: Nhu Duong

I want fashion to be meaningful

Style — 23 January, 2015

Elin Nyström Alemdar, Stylein: “A year characterized by lust”

I feel a bit allergic to the word 'trend'

Style — 22 January, 2015

Nina Bogstedt, Filippa K: “It’s been a bestseller for a long time”

There is a focus on knitwear and a handcrafted, luxurious feel to…

Style — 20 January, 2015

Eternal Flame: Lina Wall Borgenbring

I was really sad when I thought I'd lost them forever

Style — 14 January, 2015

How they make it last: Carin Rodebjer

I want to own things that make my life easier

Style — 13 January, 2015

Eternal Flame: Ji Nilsson

I had never dared to wear a crop top and thought it…

Style — 6 January, 2015

Eternal Flame: Jonna Bergh

A pair of great classics saves your money in the long run

Style — 31 December, 2014

How they make it last: Ruth Vega Fernandez

Sustainability is filling your life with essential matters like... love

Style — 30 December, 2014

Eternal Flame: Ida Sjöstedt

My dad used to wear it when I was a kid, and…

Style — 17 December, 2014

How they make it last: Trine Kjaer

We just landed in Frankfurt waiting for our transfer. Right now I’m…

Life — 16 December, 2014

The Innovators: Lucy Shea

Brands are like people; each is unique

Style — 16 December, 2014

Eternal Flame: Erika Vallin

The mixed feeling of adrenalin, fear and happiness – I fell completely…

Style — 11 December, 2014

How they make it last: Trine Kjaer

We wash our clothes way too much in the Western world, and it's bad…

Beauty — 10 December, 2014

The innovators: Lernberger Stafsing

We make products out of heart, knowledge and conscience

Style — 9 December, 2014

Eternal Flame: Maria Nilsdotter

I fell in love with the city as well as the ring

Style — 8 December, 2014

How they make it last: Sharin Foo

Most of the time my style is the antithesis of a style-icon.…

Style — 4 December, 2014

Helena Helmersson: “We should try to be good citizens”

We need to make it easier for customers to grasp what is…

Life — 3 December, 2014

24 ways of designing 32 square meters

Designing based on time rather than on space.

Style — 2 December, 2014

Eternal Flame: Cecilia Steiner

These bangles have become a part of me

Style — 26 November, 2014

How they make it last: Cécile Togni

Anna Dello Russo because she’s crazy and I love that

Style — 25 November, 2014

The innovators: Kate Fletcher

Sustainability is actually an issue of the human heart.

Style — 25 November, 2014

Eternal Flame: Chrystelle Eriksberger

I spent two hours in that shop trying out at least 100…

Style — 18 November, 2014

Eternal Flame: Maria Lundell Andersson

Envy is the religion of the mediocre!

Style — 11 November, 2014

Eternal Flame: Emilia De Poret

As long as I can remember I have been a fan of…

Life — 7 November, 2014

Liselotte Watkins Falk

I feel so happy and honored that one of my favorite illustrations…

Style — 4 November, 2014

Eternal flame: Randa Saome

I will surely pass it on to my future children

Style — 28 October, 2014

Eternal Flame: Viola Holmgren

From there it spiraled downward, or upward?

Style — 23 October, 2014

Tansy Hoskins: “Like a black hole that can never be filled”

The fashion industry is carpet bombing our planet.

Style — 22 October, 2014

How they make it last: Pamela Bellafesta

I'm working on having just five stars.

Style — 21 October, 2014

Eternal Flame: Sabrina Meijer

As I grow older, it’ll grow with me

Style — 15 October, 2014

How they make it last: Sofia Sanchez Barrenechea

I turn off every light when I leave a room

Style — 14 October, 2014

The Innovators: Swedish Stockings

A beautiful, environmentally friendly hosiery brand

Style — 14 October, 2014

Eternal Flame: Elinor Nystedt

My father gave a similar ring to my husband

Style — 8 October, 2014

Eternal flame: Sophie Bille Brahe

My mother gave me this little blue Chanel bag

Style — 8 October, 2014

Asos magazine

Asos magazine asked me a few questions about my wardrobe and how…

Style — 7 October, 2014

How they make it last: Bea Szenfeld

Do we have a choice? It would be walking around naked...

Style — 2 October, 2014

How They Make it Last: Veronika Heilbrunner

I believe in buying pieces I wanna keep forever. Like curating a…

Style — 1 October, 2014

Anna-Sara Dåvik: “Now, I’m ready”

I needed my work to serve a purpose, and now I have…

Style — 1 October, 2014

Make it last meets Bruno Pieters

There's no 'sustainable fashion'. There's only fashion, and some of us produce…

Style — 30 September, 2014

Eternal flame: Linn Hägglund

The minimalistic yet luxury aesthetic appealed to me as candy to a…

Life — 29 September, 2014

How they make it last: Maria Nguyen

So much energy could be saved if we stopped ironing our clothes!…

Style — 29 September, 2014

Make it Last Meets Faustine Steinmetz

A 21st century equivalent to couture – but in a completely fucked…

Style — 29 September, 2014

How they make it last: Sofia Hedström

”No one is flawless, the main thing is that you do things…

Life — 29 September, 2014

How they make it last: Behnaz Aram

Reflect, eat healthy/organic and mix secondhand with new

Style — 28 September, 2014

Eternal flame: Natalia Altewai

With this sketch pen I write down all my ideas!

Style — 25 September, 2014

Eternal flame: Yvonne Koné

I think I will wear them still when I'm 80

Style — 25 September, 2014

The innovators: John Patrick

Educate – illuminate – go deep and be strong – find out what you think…

Style — 20 May, 2014


I senaste numret av Sofis mode hittar ni intervjuer med lite olika…

Life — 23 September, 2013


Jessica (thank you for the unbelievably kind words, I’m gonna remember them…