Tid kvar —

Högsta bud —

Emma Elwin

Notes from a Swedish stylist


It is a nearsighted, tired, sick-of-the-world kind of person writing these words. I thought that 2018 would be a year of change, and sure, in a way it has been. But has it been for the better?

At this point I have stopped all my news intake, deleted all apps, I just can’t read more bad news about how Brazil is destroying the rainforest, or about Trump’s madness – it’s just too much. I feel like, right now, I’d need a cocoon protecting me to even get out of bed each morning.

I cried so much watching this speech by Greta Thunberg, and asked myself: has it come to this? A child needs to skip school and speak the truth because the people that are responsible are not. How stupid are grownups? We only have ten years to change, ten years.

The past years I have become a vegetarian, traveled as little as possible by plain, and changed to buy most of my interior and garments second hand. It hasn’t been hard or less inspiring to change my habits – quite the opposite. But I still feel like I NEED to do more. I need to make sure that my son has a future where he can look back and be proud of the world we left him. For 2019 I wish that we would all wake up and realize how serious this crisis is and stop making excuses. Get informed, stay open-minded and make a change.

Most of us have more than we need, and some say that having fewer things makes room for more happiness. I hope that 2019 is the year that we give more than we take.


My Mini-Guide for Everyday Garment Care

Posted in Life
by Emma Elwin on 26 December, 2018

Detergent & stain remover, Laundry Society.

When I was around thirteen years old I had this silk T-shirt with silk detailing – it was my favorite garment at that moment – and one day I noticed a tiny little stain on the collar. This was around the time when I was experimenting with bleaching my jeans, and since the T-shirt was white, I thought that in ordet to get rid of the stain I would should use chlorine. I poured a little on to the collar and after two seconds the fabric literary started melting in my hand. Now I know: Never mix silk with chlorine.

Since that day I’ve learned a lot about caring for my clothes, and so I thought I’d share my weekly garment care routine with you.

Airing

Washing garments wear them out, so try not to do that too often. A rule of thumb is to wear them at least five times between each wash.
To avoid unnecessary washing, you can also freshen up your garments by airing them after you’ve worn them. Just be sure to avoid direct sunlight, and don’t let wool pieces hang for too long as they’ll stretch and loose their shape, even when dry.

Linnen spray

I love this linen spray from Washology and spray it generously on jackets and sweaters that smell of perspiration. Or I use a diluted vinegar essence (one part vinegar essence with a concentration of 12%, one part water). After a few days, both the smell of vinegar and sweat will have disappeared.

Washing bag

With each wash, countless plastic fibers from synthetic textiles are making their way from washing machines into rivers and oceans. The Guppyfriend Washing Bag is a patented solution that filters out the tiniest microfibers released from textiles during machine washing, and the self-cleaning fabric bag is made of a specially designed micro-filter material. Simply collect the fibers after wash and dispose of them properly (as plastic).

Air dry

Hanging your laundry to air dry has many positive advantages. It preserves the garment and gives it a longer life, whereas tumble drying wear it out and wastes a lot of energy.

Linen spray, Washologi. Denim wash, Tangent GC. Laundry bag, Guppy Friend.


How do you guys feel about dressing up for parties? Back in the days, I would find myself having lots of anxiety before a big party.
Since I’m not really a person that’s into big statement pieces – even though I love it on others – I’ve realized that ‘less is more’ is my truth, and fighting it would just be stupid.

I also don’t like to plan ahead when it comes to outfits. I need to be able to go for something that fits my mood of the day, of else I will be super uncomfortable. That’s why I have three go-to party looks that I always return to:

The Mukan dress

Last Christmas I wore this beautiful The Row dress that I found on Vestiaire Collective, which had been a long-time dream of mine. This year I’m thinking of wearing it for New Year’s, when we’ll be having a quiet dinner with friends at our house.

The velvet dress

This is a dress that I got from a small designer I London six years ago after seeing it on Cara Delevingne in W Magazine, and I just knew that it would be a piece that I would love forever. It reminds me of something that Anita Pallenberg could have worn in the late ’60s.

The jumpsuit

This is my go-to event outfit (pictured above). I got it six years ago, and can honestly say that it’s one of my best buys of all time. I love it on its own, it’s also great paired with a blazer.

What is your go-to look for the holidays?


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