Finding perfect underwear is hard. Naturally, preferences differ, but I think we can all agree that it takes its time, testing and research. If you haven’t found a brand that caters to your specific needs, the search is non-stop and endless, and the feeling incredibly unsatisfactory.
I myself am one for clean, minimalist underwear designs that are super soft and comfortable – pieces that stay in place, shut up, and do their job every single day and over multiple washes. And though I’ve stuck to my black lacy Hanky Panky’s for years, I feel it’s time to branch out with another-level eco-conscious lingerie.
This of course brings me to New York-based underwear label Liass (thanks @emelieivansson for tipping us off on Insta). Even though I haven’t yet had the privilege of trying it out, I do see enormous potential. Their pieces are simply yet beautifully cut, have no padding or other weird detailing, and all come in black. I think this is part of the genius, as I find it best to keep all my undies in one color so I can wash everything at once, and in that way save water, washing detergent and energy.
The six-piece collection is made eco-consciously and locally by a women-owned factory in New York using fabrics sourced from like-minded US-suppliers. The main quality is a recycled polyester/spandex made from old PET bottles, which is lined with a soy/organic cotton fabric. [Note: The plant-based, biodegradable soy fabric is made from hulls of soybeans, and the fibers are derived from food production waste. Soy is known for great absorption and anti-bacterial properties.] Liass also send their products with minimal packaging made from recycled paper – no plastic – and this, I think, earns them their final gold star.
Make it last x Circulose Jacket
With deadstock Circulose® fabric and local production by Fugeetex, Make it last launches its first product– a timeless jacket reminding of the real luxury of fashion.
The 3 Hottest Brands at Copenhagen Fashion Week
These three brands are shortlisted for the Zalando Sustainability Award.
Amason: ”We send files, emails and animals”
With the release of the first single from their upcoming album (and a virtual release party tonight), Swedish band Amason teams up with adidas and the new, more sustainable Stan Smith. The space of which the iconic shoe enters is one where the love of nature takes center stage. Make it last talks to the band about why they always end up with the animals.
Stan Smith, Forever
Always iconic. Now more sustainable. We’re proudly partnering up with adidas to show you the next generation of sustainable takes on the storied Stan Smith silhouette.