A Quick Note On Today’s Fashion Tech Talks in Stockholm
Today, June 5, is the day for the second Fashion Tech Talks conference at Fotografiska in Stockholm, which was initiated by communications and brand development agency Patriksson Communication, and is supported by H&M Group, Vinnova and Axfoundation. Gathering experts and industry profiles for a full day of lectures and panel discussions revolving around the topic Fashion & Technology—which is a hot one these days—they’ve split the day into four themes: Design & Manufacturing, The Fashion System, Retail and Marketing & Media.
Even though we’re finding all these equally interesting, and believe that new technique and research are key components in achieving a sustainable fashion future, we’re especially eager to follow the discussions on Design & Manufacturing. This touches upon the development of manufacturing techniques including robotics, 3D printing and 3D knitting—modern methods that have the potential of enabling a fashion production that is adapted to and customized for the customer in a larger sense. This may in its turn result in a reduction of waste materials, which we know is going make a huge difference for how we spend our natural resources (get an idea of how here).
If change is what we want, the design process is a good place to start, as so many important decisions are made there that have the potential of affecting not just production, but also a garment’s environmental impact throughout its entire lifetime. Unquestionably important stuff that urgently needs to be talked about.
Paid Collaboration: Transform Your Wardrobe Without Buying Anything New
One of the seven focus areas of GANT’s initiative ’The 7 Rules’ is Remake and the perks of giving old garments a second chance. Click to see how you can turn an unused sweater and a simple shirt into the most treasured garments in your wardrobe!
Brand to Watch: Tach Clothing
Hand-made in Uruguay with a vintage gone supermodern sensibility, this is Tach Clothing.
Paid Collaboration: How To Refresh and Repair Your Clothes in 10 Minutes Without Washing – with The 7 Rules by GANT
As the latest phase of The 7 Rules by GANT, we shed light on the simple yet efficient practices of Refreshing and Repairing your clothes without even having to washing them. You’ll be surprised of what difference it makes.
Paid Collaboration: My Go-To Uniqlo AIRism Pieces (And Why I Love Them So Much)
Emma Elwin wears Uniqlo AIRism for most of her everyday occasions, as they are soft on the body and keeps her cool and comfortable at the same time. Here is how she wears them.