“One Bag Habit” Is the Latest Addition to the Anti Plastic Bag Movement
This week has been all about boycotting plastic bags and upcycling ocean plastics. H&M, Lindex and KappAhl are making a joint contribution to this movement: “One Bag Habit” launches June 1st.
In line with the EU directives and Swedish law that enforces retailers to drastically cut back on plastic bags and inform costumers of the negative environmental impact (we wrote about Indiska’s initiative here), more brands are offering official statements to underline their participation.
Swedish retailers H&M, Lindex and KappAhl have all united in the “One Bag Habit” initiative, launching the 1st of June. Through this agreement, the brands are committed to charge for all bags, communicate the bags environmental impact and provide guidelines for how to use bags in more sustainable ways. They are also obligated to offer recyclable bags made from eco-friendly materials, and the surplus profit is to go to a sustainable purpose of the brand’s own choice.
More retailers are expected to join in on this initiative shortly!
The organic cotton net bag in the picture comes from Mûr.
Say Lou Lou Fronts Filippa K's Dreamy Spring Campaign
Filippa K teams up with the stunning twin duo Elektra and Miranda Kilbey for a photo series and short film shot on the shores of California.
Brand to Watch: BITE STUDIOS
Swedish/British fashion brand BITE STUDIOS believe that sustainability is the new luxury.
White Cords in Three Ways – Part Three
Here's the final post in Emma's one-garment-three-looks series!
Made to Order
Amend is one of Emma's favorite brands at the moment. They make hand crafted shoes in Marche, Italy.