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Emma Elwin

Notes from a Swedish stylist


This Is How I Live Raw

Posted in Advertorials
by Emma Elwin on 4 April, 2017

I’ve always tried to avoid washing my hair up to the point where I absolutely have to—especially during winter when it takes longer for the hair to dry. Did you know that leaving the house with wet hair can actually make it freeze? Also, if I wash it too often, it gets dry, frizzy and uncooperative. Washing your hair once a week is also kinder to nature, since you save a lot of water.

Ever since Dylan came along, the way I think of my hair-washing ritual has changed completely. To have a moment to myself in the shower, washing my hair, feels like a spa weekend times a hundred. Although, however amazing it feels, I still don’t find the time to do it more then once a week—so both hair and nature stays happy. Another thing I do for the sake of nature is turning off the water when I apply shampoo and conditioner—easy and effective.

In this video I made together with Biolage R.A.W. I share my thoughts on how I live “raw”. Hope you like it!

Read more about our favorite women who share their thoughts on living “raw” here!


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