Brand directory picks: VETEMENTS’ raincoat copy-copy
VETEMENTS’ raincoat is this week's pick for our Brand directory.
No one could accuse Parisian label VETEMENTS of shying away from controversy or statement-making. Notable are their singular standout pieces decorated with more or less twisted copies of transnational corporation logos. The collective’s latest release reflects their simple, product-focused ethos and rejection of constant fashion re-invention: a copy of a raincoat, which is a copy of their own raincoat. An explainer: the “Definition Print” raincoat is a copy of VETEMENTS’ parody brand VETEMEMES’ design, which is a copy of VETEMENTS’ original hooded raincoat. No hard feelings from either party, in 2017 is the distinction between original/copy even possible?
The brand directory picks are our favourite pieces from the labels featured in the Sustainable Brand Index.
Brand to Watch: BITE STUDIOS
Swedish/British fashion brand BITE STUDIOS believe that sustainability is the new luxury.
White Cords in Three Ways – Part Three
Here's the final post in Emma's one-garment-three-looks series!
Made to Order
Amend is one of Emma's favorite brands at the moment. They make hand crafted shoes in Marche, Italy.
White Cords in Three Ways – Part Two
Be creative with your existing wardrobe instead of getting new things all the time. Emma leads the way.