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On our minds: #NoSizeFitsAll

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by adakallgren on 13 September, 2016

In light of London Fashion Week, a political party calls for an end to unattainable sample sizes.

On our minds is a new campaign addressing the size zero debate, this time coming from Britain’s Women’s Equality Party. In conjunction with London Fashion Week, the political gathering calls for an end to unattainable sample sizes by urging designers showcasing at the event to cast models of ‘healthy frames’, and to include at least a proportion of them to be a size UK12 or above. The pledge, gone viral through #NoSizeFitsAll, also applies to magazines, to which the party advocates fewer size zero’s and at least one plus size editorial spread in each issue. WEP also wants the UK to take after France, Italy and Israel in their political legislations to health-check models prior to conducting any jobs, and have urged London mayor Sadiq Khan to withdraw the LFW’s funding if their demands are not met. Read more here.


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