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Get to know: Balossa

Posted in Features
by Micaela Sundberg on 1 August, 2016

Innovative shirt brand Balossa believes a timeless piece never can be boring.

Yves Saint Laurent once stated I wish I would have invented blue jeans. The most spectacular, the most practical, the most relaxed and the most nonchalant. They have expression, modesty, sex appeal, simplicity–all I hope for in my clothes.”

Indra Kaffemanaite took these words to heart and a brand was born: Balossa. Indra grew up in Lithuania and already at age of 17 she knew that she wanted to create clothes. She got inspired by magazines and begun developing her skills–she was a real talent and started making clothes for Russian clients. By age 20 she was already making money out of her designs.

In 2005 Indra enrolled at prestigious fashion school Carlo Secoli in Milan, and followed up by working for fashion giants like Iceberg, Maurizio Pecoraro and Giambattista Valli for a few years. By adding that experience to her resume, the talent developed into a professional designer and in 2014, Indra’s own brand Balossa was launched.

Balossa aims to reinvent, bring to life and twist up the white shirt by adding details, playing with silhuettes and shifting ideas into shapes. All in order to update the ultimate garment to come to life in new ways.

Read more about Balossa here.
Check out our Sustainable Style Index here.


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