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On our minds: H&M Studio Fall 2016

Posted in Style
by adakallgren on 10 March, 2016

On our minds: H&M Studio Fall 2016

On our minds is H&M Studio AW16 which was recently unveiled in Paris’ Bourse de Commerce. The audience of 600 saw a diverse cast of it-models including Jourdan Dunn, Freja Beha Erichsen, Soo Joo Park and Hari Nef showcasing the collection, which creative advisor Ann-Sofie Johansson explained was all about female strength and beauty. Classic tailoring met with Swedish folklore and feminine silhouettes were styled with masculine statement accessories such as gaucho hats and cowboy boots. The contrasted looks (along with the casting) well captured the overall theme of celebrating female diversity and individuality. See all looks from the show here.


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