Tid kvar —

Högsta bud —

It's a new beginning – and we like it

stylein

Backstage at Whyred. Photo by Beata Holmgren/Rodeo.net

The first day of Stockholm fashion week gave us a serious reminder of the importance of classics and pieces that last. Here are our three favourites.

X4B7830-700x0

Backstage at Filippa K. Photo by Isabelle Minou/Rodeo.net

Filippa K  – everyday luxe 

Filippa Ks quest in the fall of 2015 to combine a contemporary take on 70s cool with inspiration from the works of Henri Rousseau turns out beautifully, effortlessly. Filippa K believes in long lasting and simple style – and manages to carry their motto out with materials that are rich in structure and subtly luxurious. There are plenty of future staples in Filippa K aw15.

20150126_Whyred_Beata_Holmgren_Rodeo_0082-700x0

Backstage at Whyred. Photo by Beata Holmgren/Rodeo.net

Whyred – master of outerwear

We have a thing for classic pieces, and Whyred has always been a brand to count on when it comes timeless coats; coats that you don’t want to replace the next season. Whyred, showcasing its AW15 collection at Berns, presented us with a number of coats with that classic feel to it. The masculine silhouette combined with a feminine vibe and width allows for layers underneath, whilst still feeling dressed.

stylein

Backstage at Stylein. Photo by Isabelle Minou/Rodeo.net

Stylein – all grown up 

Elin Nyström Alemdar started her journey with Stylein in New York City ten years ago. In the aw15 collection, she celebrates her roots by going back to where it all started. It’s a new beginning – and it shows. There’s a feel of a new era to the limited number of key pieces that are intimatey presented by Elin herself. It seems there’s a new emphasis on timeless pieces and more grown up cuts. We are looking forward to this new journey.

Words by Hanna Karlsson and Lisa Corneliusson


No Comments

Related reading

Style — 2 December, 2019

Buy Less, Wear More with It's ReLeased

Rent your one night only-outfit and challenge the supposed need of mass production.

Style — 26 November, 2019

Butterflies and Dogs in Mini Rodini's New Upcycling Collection

The Swedish clothing brand for kids launches another collection made from scraps from previous seasons.

Style — 20 November, 2019

The Edit: This Magic Moment

The future belongs to the next generation; playful, innovative and full of hope. This Edit – a collaboration between sisters Bea and Linn Hansson – pays homage to youth, with shining star Ifrah Qasim.

Style — 18 November, 2019

Filippa K Co-Creates Sweater Made From 100% Swedish Wool That Probably Would Have Been Discarded

Filippa K is launching an exclusive sweater made from 100% Swedish wool. Made in a limited run of 140 pieces, each is tagged with a unique number.