Complete with the marks where he keeps his cigarette packet in the back pocket
Isn’t this the sweetest tradition:
“Every Christmas Louise Trotter, Creative Director at Joseph, presents her husband, Yuske, with a brand new pair of APC jeans in raw denim. And every Christmas he gifts her the previous year’s pair, painstakingly worn in, complete with the marks where he keeps his cigarette packet in the back pocket.”
I have a few friends who swear by those raw APC jeans, and yes, they to get better with time. Right now, as in every single day right now, I’m wearing a pair of jeans that I found at my family’s summer house, in a bag where my mom keeps old jeans that she’ll eventually make something out of. I’m guessing they are my sister’s… They’ve been patched up a few times and are just perfect. I hope you don’t mind M… <3 <3
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